Gorgias plus Siena vs Richpanel: the full monthly cost
Three meters run on a Gorgias plus Siena stack. Here is each one at 2,000, 5,000 and 20,000 conversations a month, with the arithmetic shown and staffing kept on its own line.
AR
Amit RG is Richpanel’s founder. Richpanel serves 3,000+ brands. Author profile:
@realamitrg
Monthly software cost, side by side
The short answer
At 5,000 conversations a month and 50% AI automation, Gorgias plus Siena lists at about $3,750 a month in software and Richpanel at about $1,495, 60% less.
| Conversations a month |
AI automation |
Gorgias + Siena |
Richpanel |
Richpanel lower by |
| 2,000 | 50% | $1,950 | $598 | 69% |
| 2,000 | 70% | $2,310 | $499 | 78% |
| 5,000 | 50% | $3,750 | $1,495 | 60% |
| 5,000 | 70% | $4,650 | $1,297 | 72% |
| 20,000 | 50% | $15,900 | $5,683 | 64% |
| 20,000 | 70% | $19,500 | $4,990 | 74% |
Software only, monthly, on annual list prices checked September 24, 2026. Staffing is a separate line below. See Sources.
Richpanel publishes this page. Every input is listed, so you can rerun it on your own volume.
What each line bills for
A ticket Siena resolves pays Siena once and uses a Gorgias ticket as well.
| Line |
Annual list price |
What it counts |
| Gorgias helpdesk | $300/mo for 2,000 tickets (Pro). $750/mo for 5,000 (Advanced). Then $0.36 a ticket | Any ticket with a message sent from your helpdesk |
| Siena platform fee | $750/mo | Flat |
| Siena automation | $0.90 per automated ticket | Tickets Siena automates |
| Richpanel seats | $99/seat/mo | Each human agent |
| Richpanel AI | ~$0.20/conversation, $200/mo minimum | Conversations the AI works. Modelled here on all of them |
Gorgias states the overlap for its own AI: "Each AI Agent interaction also counts as a helpdesk ticket and is billed accordingly." [1]
Its billable-ticket rule covers any ticket with "at least one message" sent from your Gorgias helpdesk. Siena answers inside your Gorgias account, so this model counts Siena-answered tickets as billable. [2][4]
That rule names human agents, Rules and Gorgias's own AI Agent. It does not name third-party AI, so get Siena's case confirmed in writing.
Two items sit outside the model. Gorgias plan cards bundle an AI Agent allowance: $171 on Pro, $477 on Advanced. We leave it out, which flatters the Gorgias side if it cannot be removed. Siena lists onboarding without a price. [1][3]
The arithmetic at each volume
Seats follow one staffing assumption: an agent handles 600 conversations a month, about 30 a working day.
2,000 conversations a month
| Line | Gorgias + Siena, 50% | Richpanel, 50% | Gorgias + Siena, 70% | Richpanel, 70% |
|---|
| Helpdesk | $300 (Pro) | 2 × $99 = $198 | $300 (Pro) | 1 × $99 = $99 |
| AI platform fee | $750 | $0 | $750 | $0 |
| AI usage | 1,000 × $0.90 = $900 | 2,000 × $0.20 = $400 | 1,400 × $0.90 = $1,260 | 2,000 × $0.20 = $400 |
| Monthly total | $1,950 | $598 | $2,310 | $499 |
5,000 conversations a month
| Line | Gorgias + Siena, 50% | Richpanel, 50% | Gorgias + Siena, 70% | Richpanel, 70% |
|---|
| Helpdesk | $750 (Advanced) | 5 × $99 = $495 | $750 (Advanced) | 3 × $99 = $297 |
| AI platform fee | $750 | $0 | $750 | $0 |
| AI usage | 2,500 × $0.90 = $2,250 | 5,000 × $0.20 = $1,000 | 3,500 × $0.90 = $3,150 | 5,000 × $0.20 = $1,000 |
| Monthly total | $3,750 | $1,495 | $4,650 | $1,297 |
20,000 conversations a month
| Line | Gorgias + Siena, 50% | Richpanel, 50% | Gorgias + Siena, 70% | Richpanel, 70% |
|---|
| Helpdesk | $750 + 15,000 × $0.36 = $6,150 | 17 × $99 = $1,683 | $6,150 | 10 × $99 = $990 |
| AI platform fee | $750 | $0 | $750 | $0 |
| AI usage | 10,000 × $0.90 = $9,000 | 20,000 × $0.20 = $4,000 | 14,000 × $0.90 = $12,600 | 20,000 × $0.20 = $4,000 |
| Monthly total | $15,900 | $5,683 | $19,500 | $4,990 |
Gorgias lists plans up to 5,000 tickets and quotes teams above that. The 20,000 row uses Advanced plus list overage, so a quoted plan may come in lower. [1]
Richpanel's AI line stays flat across automation rates, because this model meters every conversation. Siena's line rises with each ticket it automates. [5]
Marginal cost and blended cost
Marginal is the price of one AI resolution. Blended is the whole support budget, people included. They answer different questions.
Marginal: one AI-resolved ticket
| Per resolution | Gorgias + Siena | Richpanel |
|---|
| AI fee | $0.90 | ~$0.20 a conversation |
| Helpdesk ticket used | $0.15 inside the allowance ($750 ÷ 5,000). $0.36 past it | $0 |
| Cost per AI resolution | $1.05 to $1.26 | $0.40 at 50% automation. $0.29 at 70% |
Richpanel's per-resolution figure divides the whole AI line by resolved tickets only: $1,000 over 2,500 at 50%. That is the fair comparison. It comes out roughly 3x to 4x lower, not the 5x to 6x the bare $0.20 implies.
Blended: software plus staffing
| Volume, automation | Agents | Staffing | Gorgias + Siena all in | Richpanel all in | Lower by |
|---|
| 2,000, 50% | 2 | $3,200 | $5,150 | $3,798 | 26% |
| 2,000, 70% | 1 | $1,600 | $3,910 | $2,099 | 46% |
| 5,000, 50% | 5 | $8,000 | $11,750 | $9,495 | 19% |
| 5,000, 70% | 3 | $4,800 | $9,450 | $6,097 | 35% |
| 20,000, 50% | 17 | $27,200 | $43,100 | $32,883 | 24% |
| 20,000, 70% | 10 | $16,000 | $35,500 | $20,990 | 41% |
Staffing assumes 600 conversations per agent a month at $1,600 fully loaded. Swap in your own numbers. [6]
At the same automation rate, both stacks need the same agents. Staffing moves only when automation moves. Going from 50% to 70% at 20,000 conversations is 7 agents in this model. That is arithmetic, not a promise.
The promise we do make is narrower: 50% of tickets resolved in 30 days, in writing, or your money back in full.
Replace both, or keep Gorgias
The real paths off a Gorgias plus Siena stack, priced at 5,000 conversations and 50% automation.
| Path | Software a month | What changes |
|---|
| Keep Gorgias and Siena | $3,750 | Nothing |
| Keep Gorgias, swap Siena for Gorgias AI Agent | $3,000 at $0.90 committed. $4,182 at list overage | Siena's $750 fee goes. You retrain on Gorgias AI |
| Replace both with Richpanel | $1,495 | Helpdesk migration and one cutover |
The $4,182 is Advanced's $477 for 530 interactions, then 1,970 more at $1.50, plus the $750 helpdesk. Gorgias may offer a larger allowance instead, so ask. [1]
Richpanel imports tickets, macros, tags and users. Your current helpdesk serves customers until one cutover. We buy out up to 100% of the remaining term on your Gorgias contract. See migrating from Gorgias.
When Gorgias plus Siena is the better fit
Where the gap narrows, or reverses.
- Many agents on low volume. Gorgias charges no seat fee. 30 agents on 2,000 conversations is $2,970 in Richpanel seats alone.
- Phone inside the inbox. Gorgias sells voice as an add-on. Richpanel integrates with Aircall, Dialpad and JustCall and does not host calls.
- Low automation. Siena bills only automated tickets, while this model meters every Richpanel conversation. At 5,000 conversations and 20% automation the gap narrows to $2,400 against $1,693.
- Siena already hits your targets. If it resolves your subscription and order requests well, compare renewal terms before planning a migration. See Siena alternatives.
Ask these before you sign
Get every answer in writing, from every vendor, us included.
Do Siena-answered tickets count as Gorgias billable tickets?
Ask Gorgias. The answer moves the helpdesk line at every volume.
Can the bundled AI Agent allowance come off our plan?
On Advanced it is $477 a month you may not use while Siena runs.
What counts as an automated ticket for Siena?
Ask how Siena bills handoffs, reopened tickets and onboarding.
Price our peak month, not our average.
Model November volume on all three lines. Overage rates apply past each allowance.
Our own rates are on Richpanel pricing, explained. For AI options that keep Gorgias, see Gorgias AI alternatives.
Where the numbers come from.
All competitor prices were checked September 24, 2026. Inline citations [1]–[6] map to these entries.
- Gorgias pricing page, checked September 24, 2026. Annual plan cards: Pro $471/mo (helpdesk $300 for 2,000 tickets, AI Agent $171 for 190 interactions). Advanced $1,227/mo (helpdesk $750 for 5,000 tickets, AI Agent $477 for 530). Overage $0.36 a ticket and $1.50 an interaction. AI Agent $0.90 annual, $1.00 monthly. FAQ: "Each AI Agent interaction also counts as a helpdesk ticket and is billed accordingly." Custom plans above 5,000 conversations a month. gorgias.com/pricing
- Gorgias help center, billing, last updated June 12, 2026. "A ticket is considered billable when at least one message in the ticket is sent from your Gorgias helpdesk." It names human agents, AI Agent and Rules. helpcenter.gorgias.com
- Siena pricing page, checked September 24, 2026. $750/month platform fee plus $0.90 per automated ticket. Onboarding and Slack support listed without a price. siena.cx/pricing
- Siena Gorgias integration page. Siena connects to your Gorgias account and reads ticket history before responding. siena.cx/integrations/gorgias-helpdesk
- Richpanel pricing. $99 per seat per month on an annual plan. About $0.20 per AI conversation, $200 monthly AI minimum, billed in $100 blocks. richpanel.com/pricing and Richpanel pricing, explained
- Staffing model, illustrative. 600 conversations per agent a month, $1,600 fully loaded per agent, seats rounded up. Not a customer measurement. Your handle time and pay rates change the result.
Published September 24, 2026. Prices are annual list rates on that date. Confirm current terms before you buy. Corrections: amit@richpanel.com.